Mr Brainwash (or MBW) was born Thierry Guetta. The artist who now works primarily out of Los Angeles, California was born in France. He came to the U.S.A. in the early 90′s as a cinematographer exploring the world of street art with a focus on the works of Shepard Fairey and Banksy. His appreciation for street art and graffiti grew until he eventually became a part of the art world he was documenting with his film. In 2008 MBW had his first exhibition, titled “Life is Beautiful”, that marked his emergence into art. The “Life is Beautiful” show is representative of his evolution from a documentary filmmaker to an artist, from an observer of street art to a contender in the genre. The show signified his departure from the camera and adoption of the spray-can.
Mr Brainwash is now most know for his iconic imagery on the streets of New York and Los Angeles. He has become one of the most profound, provocative, and inspirational street artists working today. His artistic process incorporates throwing random modern cultural icons into a blender and capturing the results- this is the MBW method. His works evolved from a a stencil based black and white character of a man whealding a camera to repurposed reproductions of cultural icons like Elvis Presley, President Barrack Obama, and Albert Einstein to name a few. His restylings include a giant rebranded Andy Warhol Campbell’s Soup Can which he has reborn as “Tomato Srray”.